TOOLS and more
Ergonomics, new shapes, simplicity… and it lasts longer…
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PIONEER Loudspeakers
The European marketing manager very kindly told me that the only way to interest the Japanese…
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MATRA communication
I first met Marc RENARD, MATRA’s design director…
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FACOM
Okay, ergonomics, design, but before that, operation for life…
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Pentel STYLOS
It all started when I met the Director of Pentel Europe, and Japan through him (he’s Japanese)…
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Painter’s knife handle
We were switching from a wooden handle to a plastic one, so there was a lot more latitude in terms of shape…
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CHRISTOFLE Goldsmith
It’s a great opportunity to meet the man in charge of creation, and to spend some quality time together imagining the future…
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HERMES, GIVENCHY
Clearly, they wanted to see what computerized shape research could do for them,…
Prospective Design 